Gaining Increased Knowledge Through Google Analytics

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01.08.09

Gaining Increased Knowledge Through Google Analytics

By Manoj Jasra

Google Analytics filters allow you manage and segment your incoming data giving you increased insight for your website. Google Analytics filters can be created for internal traffic, capturing sub domains, rewriting URLs within your reports, gaining a better understanding of referring keywords and even the exact page on Google where your traffic came from.

Below we have found some blogs/articles which have created some excellent best practices, tips and usages for Google Analytics filters. Have a look...

• Creating a Google Analytics filter for Image Search - Yoast

• PPC Keywords Filter for Google Analytics - E-Nor

• 5 Must Have Google Analytics Filters - Search Marketing Ads

• Basic Google Analytics Filter: Track Site Subdomains - Marshall Ball

• Stop Google Analytics From Stealing Your Valuable AdWords Keyword Data - Get Elastic

• Need the IP address of your visitors in Google Analytics Reports? Is it possible? - Merkados

• Track SEO rankings with Google Analytics - Yoast

• Custom Filters for GA: Part 3d - Luna Metrics

• Filters for GA Part 4c: Cascading Custom Advanced Filters - Luna Metrics

• Know What Your Customers Want: Analyze Internal Search Data With Google Analytics - Conversation Marketing

• Filtering Yahoo Mail and Live Mail in Google Analytics - 100 Dollar SEO

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Need Inside and Outside the Box - Learn More

• Google Analytics Keyword Filters - Schawel Consulting

• 7 Google Analytics Filters To Help Understand Your Visitors - Doted Guru

• Google Analytics Filter to Remove Trailing Slashes - Splike

• Some Basic Information About Lowercase Filters - ROI Revolution

• Google Analytics Regex Filter Tester - Analytics Experts

• Tracking social networks with Google Analytics using filters - Brian Clifton

• How To Creata a Filter Google Analytics Help

Are we missing anything? Please leave a comment and we'll add it!

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About the Author:
Manoj Jasra is a well respected search marketing veteran having been in the industry since 2002. Manoj currently serves as a Sr. Analyst on the web solutions team at Shaw Communications Inc. Manoj's role primarily consists of providing SEO/PPC and Web Analytics strategies in addition to business insight on Shaw's web properties. Previously, Manoj held the role of Director of Technology at Enquiro Search Solutions where he oversaw Enquiro's product development for search marketing solutions and acted as the lead on both SEO Training and Enquiro's Web Analytics approach. Check out Manoj's well read blog, Web Analytics World, which focuses on his insight in Search Marketing, Mobile, Technology and of course, Web Analytics. You can contact Manoj at manoj.jasra@gmail.com

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